SIETAR Switzerland – 2020 Congress
SIETAR is the Society of Intercultural Education, Training, and Research. SIETAR Switzerland has prepared an impressive list of speakers and events for this year’s Congress to be held, April 3-5, 2020. The event is designed for members, but also open […]Read more
Why do some corporations support cross cultural and intercultural training, while others don’t?
Join Kimberly VanLandingham (CEO, trainer and adviser for European Market Link Sàrl), as she presents her research. She explains why some corporate executives are huge supporters of intercultural training, and other aren’t. The research is based on 21 interviews with […]Read more
What’s the difference between cross-cultural, intercultural, and multicultural? And, should we care?
First, there’s a difference. Let’s start with the easy bit — let’s define cultural. Logically, the word cultural is an adjective relating to culture. But how do we define culture? Geert Hofstede calls culture “the software of the mind.” Hans […]Read more